The Business Marketing Club (BMC) announces the launch of its new regional chapter covering the Northwest, to support the region’s growing B2B marketing community. The launch of BMC NW will bring a new, dedicated and lively knowledge-sharing and networking group to the region, for marketers passionate about advancing the industry and who wish to stimulate thinking, inspiration and learning by B2B marketing.
It follows on from successes in London, South West and East Midlands, and extends BMC’s commitment to in-house B2B marketing professionals, agency teams and marketing consultants. He will present the new regional chapter at Prolific North Live in Manchester, from February 28 to 1. March 2018 on stand 136.
BMC NW offers three main elements to its event program, all aimed at enhancing the profile and professionalism of corporate marketing. These include thought leadership sessions, designed to share the latest thinking on an emerging topic or discipline with senior B2B professionals, and small workshops offering training on key topics to expand marketers’ knowledge. B2B at the start and mid-career. There will also be a program of roundtable events focused on key B2B talking points where panels of experts will share their views.
Open to all B2B marketers in the North West, the first event will take place in Manchester on March 22 and explore the power of investing in the brand to drive business growth.
Members not only have free access to the events program, but they will also benefit from access to an exclusive UK-wide knowledge hub and will be able to get involved in a mentoring program that will be deployed from May 1. This will give early-career or mid-career members access to senior marketers at leading B2B companies and agencies in the region, thereby fostering career progression to develop the next generation of B2B marketers.
Jason Neale, Managing Director of BMC, comments: “With a rapidly expanding membership base across the UK, BMC has already enjoyed tremendous success in the London, East Midlands and South West areas and a NW regional group. was a natural progression for us. The NW B2B marketing and creative scene is extremely dynamic and it is important that specific developments within the B2B space are represented.
Max Clark, President of North West, BMC National Board Member and Co-Founder of b2b Upp B2B said, “I am absolutely delighted to see BMC take off in the Northwest. I have wanted to be involved in launching a dedicated B2B focused professional network for some time and BMC provides the ready framework for that. There is a lot of talent and expertise on our doorstep here in the Northwest, and being able to harness that and share knowledge with like-minded B2B professionals is really exciting. We hope to quickly build a solid membership base and involve more people in the initiative across the region. “
For more information on the BMC or to view its program of events for 2018, please visit the BMC website.